I like to keep an uncluttered web site. Not too many ‘side-bar’ distractions, no multi-colored backgrounds, and certainly no ads…but I have to confess, I have been curious about the awards for the various kinds of blogs. I’ve read the comments on other people’s sites that declare “I’ve nominated you for this or that award,” and I have to admit, I feel a pang of jealousy that no one ever nominated me for one. So when I was nominated for the “One Lovely Blog Award” I felt very honored. As I read the instructions, I couldn’t wait to share that honor and excitement with other bloggers. I could list 15 blogs that I liked and in so doing, they could share in the excitement as well. And so it was with some surprise that my first nominee, Eddy Winkos, revealed this to be nothing more than a type of chain letter that benefits someone down the line. Participation in the nominations generates traffic and some sort of reverse back-linking patterns. More traffic means more clicks, very important if you are a ‘PPC’ (pay for click) site. See Eddy’s blog about this for a clearer explanation. http://winkos.wordpress.com/2012/12/20/be-aware-of-awards/
Appealing to someone’s vanity for reward is nothing new, it’s just that I thought I was smarter than that. I’m sure the person who nominated my blog did so with good intentions as I did with my nominations, but thanks to Eddy, this will be the first and last time that I take it further.